TRANSPARENCY STRATEGY: COMPETING WITH INFORMATION IN A DIGITAL WORLD.

Author List: Granados, Nelson; Gupta, Alok;

MIS Quarterly, 2013, Volume 37, Issue 2, Page 637-641.

We contend that in order to compete effectively in a digital business environment, firms should develop a transparency strategy by selectively disclosing information outside the boundaries of the firm. We make the case for transparency strategy by showing why it is relevant in the digital business world, and the consequences of not having such a strategy. We then provide some foundations to develop the strategy and make a call for research.

Keywords: digital business strategy; electronic markets; transparency strategy

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List of Topics

#212	0.317	business digital strategy value transformation economy technologies paper creation digitization strategies environment focus net-enabled services processes insights challenges key response
#46	0.239	perceived transparency control design enjoyment experience study diagnosticity improve features develop consequences showing user experiential providing antecedents interface effects economy
#77	0.139	information systems paper use design case important used context provide presented authors concepts order number various underlying implementation framework nature
#26	0.127	business large organizations using work changing rapidly make today's available designed need increasingly recent manage years activity important allow achieve
#84	0.060	electronic markets commerce market new efficiency suppliers internet changes marketplace analysis suggests b2b marketplaces industry examine easy product making physical